Naming & Branding Expert
Table of Contents
The Ultimate 8-Step Guide To Find Best DJ Names
A DJ is an entertainer, so once people hear your brand name, it should immediately convey that feeling of fun, and happiness.
If you are struggling to find a cool name for your DJ company, then this article was written for you. My name is Libby, i`m a brand expert here, at mycorpname.com and I going to guide you through the process, lets start!
The first thing you have to do is come up with a list of DJ name ideas that are in line with your brand. This will give you a groundwork of what you should work with.
To get cool DJ names, I absolutely recommend our DJ name generator for cool DJ name ideas. Go ahead and try it out for free today!
For a better understanding of this step in the naming process, I have come up with 20 name ideas for a fictional DJ company.
- Badass Beatz
- Musically
- DJ Big Flex
- PartyPuller
- DJ Switch
- DJ Deezer
- Quick Jams
- Press Play
- Electronic
- WeRock
- Party Ever After
- Big on Beats
- The Tonic
- Big Daddy
- DJ Biba
- The Busta
- Audio Moguls
- Beat Bustas
- Mix n’ Flex
- The Happy Hour
Step 1: Outline What the Name Should Represent
When trying to come up with good dj names, it’s important that you first think of them in relation to your brand.
What is in a dj name? A lot is in a name, but what really stands out in any name is what it represents. It is what your dj name ultimately stands for. You want the name to explain to the target audience who you are and how your services can be of use. That will make the business easier to find and more appealing to potential clients.
At this stage of your naming process, here is a list of questions you can ask yourself and the people around you to figure out what exactly your dj name represents.
- How does the chosen DJ name relate to music entertainment?
- Is it easy to remember?
- Is the name unique to that of your competitors?
- Are you targeting people in a specific location?
Bottom line: There is no magic formula for explaining what your dj name represents. What’s important is to identify your target market and then focus on making positive and meaningful emotional connections with them. Find names that cannot in any way jeopardize that objective.
Step 2: Competitive Analysis
Your task in this step is to analyze local or international companies from same field and figure out what inspired their business name ideas. Then you can come up with strategies to do it better.
The big question is, “how exactly did they get their naming on point?”
An easy way to do this is to find a number of djing companies on the internet, evaluate their logo and positioning. This will tell you a lot about how each one derived its name and established a brand.
An exhaustive competitive analysis will give you an objective understanding of the competition’s strengths and weaknesses. That information will help you position your dj names ideas in a unique way that outshines the competition.
How to Do a Competitive Name Analysis
How do you analyze competitors’ dj names and logo designs? Follow our simple template:
- Pick a few competitors (preferably industry leaders).
- Check out their name. What does the name say, and how does it relate to what they do?
- Analyze the logo. What does it represent?
- How do their name and logo contribute to their success?
To give you an idea of what we mean, please check out our analysis of these businesses:
DJ P-LO: this DJ business is built on a personal brand. The owner, Patrick Lopez named the business after himself, to establish his legacy in the entertainment industry. His logo is an illustration of a headset placed over a trumpet- which suggests both live and recorded party music. Right beside the logo, his name is written boldly to show ownership.
Dance All Night DJs: this Miami DJ company promises party guests a good time. Using the name ‘dance all night’, the company paints a picture of endless dancing and fun in the mind of potential clients, which is exactly what parties are about. Since this company is one that promises fun, its logo is a visual representation of two women dancing the night/day away.
My DJs: this company name does not need much brainstorming to grasp its full meaning. They are DJs- at your service. What business name could be simpler than this? On the website, My DJs’ logo is an illustration of 5 people dressed in professional attire, standing in front of the globe. This implies a team of professional DJs who can make any party rock.
Bamboo Beats: this DJ company name suggests a team of professionals who work with beats to liven up a party. Its logo is the name ‘Bamboo Beats’ written in white text on black background. The last two alphabets of the word ‘bamboo’ are intertwined, giving off an aesthetic feel. This logo is clean and it advertises the company.
Bottom line: You can tell from the four examples that it’s by no coincidence that some DJ business name
become so relatable and memorable. The feel in the logo and the messaging in the name help the business stand out from the crowd.
Step 3: Gather a List of Your Business Name Ideas (Brainstorm)
The next step for you is to brainstorm possible djs names ideas. Write them down as they come; do the weeding later.
When you have 20-40 business names that fit your niche and vision, and that can compete successfully with existing competitors.
Next, split your list of names into the 4 categories listed below.
DJ company names may either be descriptive, suggestive, abstract or legacy-related. In this section, I’ll group the DJ name ideas we came up with, so you can figure out what category your cool DJ name ideas fall in.
- Descriptive names: In this approach, the name should describe the service or product of your business at first glance.
Here are 5 descriptive names we brainstormed for the purpose of this article:- Badass Beatz
- DJ Big Flex
- DJ Switch
- Big on Beats
- Beat Bustas
- Suggestive names: Suggestive names create a vivid image that resonates with the prospective user. Suggestive dj names hint at an underlying meaning to the name, instead of just putting it out there. You can go with this category if you’re trying to get creative.
Good examples for suggestive names are:- Party Ever After
- Musically
- Audio Moguls
- WeRock
- Press Play
- Abstract names: Abstract names are memorable and catchy, but they don’t have any apparent connection with their services or products. The names are purely made up, so they easily establish dominance in the market. Google, Yahoo, Nike, and Skype are examples of abstract names.
Some abstract name ideas for djing business are;- Happy Hour
- The Tonic
- Big Daddy
- Electronic
- Clash
- Legacy names: naming your dj buisness with legacy in mind means that you want it to outlive you. If this is what you prefer, you can just name it after yourself or an organization you founded. The luxury sports car Ferrari, for example, is named after its founder, Enzo Ferrari.
We brainstormed these examples:- DJ Biba
- DJ Deezer
- DJ Joseph Taylor
- John D
- Dean Walker Ent
Step 4: Generating Names
Are you still stuck on a DJ name to go with? Try our dj name generator.
This dj name generator will get you name ideas using AI algorithm match. It’s unique, it’s fresh and it was made for you.
All you have to do is type your word you want to include in the name in the search bar. In a matter of seconds, you will get dj names ideas.
Our algorithm is designed to learn your preferred keywords over time and consequently recommend the most suitable options for you. Learn more how does it work, by clicking here.
Once you find the names you like, instant domain zone availability checker will show you what zones are available for registration. This AI based dj name generator will also get you some logo recommendations based on the name of your dj buisness. This tool saves you a lot of time and the best part? It is totally free!
Ready to find your business name?
Step 5: Shortlisting your name ideas
It’s weeding time! This is where you prune and pick only the best names for your dj buisness. Your shortlist should have about 3-5 names off your initial list.
Picking your favorite dj name may be tough, especially if you used our dj name generator. There are a few things you need to consider when creating a shortlist.
- Keep it simple. Good dj names should be unique, but mostly simple. Simple names are easily remembered.
- Check for linguistics and context. Do a quick google search of your names to find out what they mean in other languages- especially your target countries. If any of them has an offensive meaning in another language, it’s best to go with a different name.
- Sometimes owners choose names that later become controversial especially in overseas markets. Don’t make that mistake. Eliminate any chances of the name being misinterpreted as sexist, homophobic, racist, or offensive in any way to any community.
- Tagline check. If you haven’t come up with a tagline at this point, take a pause and do that. It’s important that your chosen dj name aligns with your tagline, which is also your slogan.
It is your prerogative to decide the elimination criteria, but this checklist should help you shorten your list:
- Is the name culturally sensitive?
- Does the name capture the values and vision of your brand?
- Does the name align with your tagline? If you don’t have a tagline ready, you need to create it at this point and align it with your preferred app name.
- How relatable is the name to the target audience?
- Of the most relatable names, which ones are the easiest to remember?
- Can your target audience pronounce the name easily and accurately?
- How original does the name sound? You don’t want clichés and plagiarized names.
You need to create a shortlist of the best DJ names from your initial list. For the shortlist, four to five names are ideal. The shortlisted names will continue the journey till the end of this naming process, to help you achieve the best name for your dj business.
Having gone through these questions myself, I’ll be selecting the 5 best DJ names from the initial list- and sharing why they are unique.
- Badass Beatz: this DJ name gives off a feeling of expertise. The word ‘badass’ portrays a DJ who knows how to turn the beats of any music, to suit the mood in a party.
- Musically: this DJ name idea instantly conveys what this business is all about- music. A random person would understand that this is either a DJ or music production company.
- DJ Switch: attaching ‘DJ’ to this name explains the job description. The word ‘switch’ gives an extra twist, as saying this DJ knows how to turn a party from boring to lively through his beats.
- Audio Moguls: this business name portrays a team of people who are well versed in all things sound/music. This name is a good fit, especially if your business offers DJ and other music related services.
- The Happy DJ: the name ‘happy’ suggests fun, joy and liberty. What’s fun without good music to set the tone?
Given the name, this DJ service is known to make guests happy through music.
Step 6: Background Check
Once you have shortlisted the best dj names, background checks are necessary. A background check might just save you from future legal battles and cases of misinterpretation. Here are a few things to do in a background check.
- Research Legality: You do not want to get in trouble with the law because you’re starting a dj business. So, find out if your intended dj names and taglines are in accordance with the law of your home country. Do this for each name on the shortlist. If any of them does not pass the test, drop that name and move on with the others.
- Trademark Check: to avoid cases of trademark infringement down the line, find out if your dj name or logo is already trademarked by another organization. If it’s not, you have the go-ahead to register it as your own trademark.
- Readability: is your dj name easy to read and understand? You can get an external opinion on the readability of your dj name idea and tagline. If it’s not, you have the opportunity to fix that because you’re not creating it for yourself alone.
Step 7: Get some Feedback
You have narrowed down your 20-40 name list to 2-3 names at this point.
Simple step: It’s great to have the opinion of a third-party when you’re done with the primary checks. Their opinion may differ from yours, but it’s mostly objective criticism so that’s okay. You can show a list of your final 2 club names to;
- People who are DJs or Music producers.
- Your target audience.
If you’re asking your ideal audience, ask the first thing they thought of on hearing that name. Ask a Music producers how they think an audience would interpret your DJ name.
Once you get feedback, go back and figure out if their response was in favor of your DJ name or not. Ask yourself if the name evoked the thoughts, you had imagined it would.
Pro Step: If you want to go deeper with the feedback step you can reach out to opinion shapers, industry leaders, your ideal customers, linguists, and tech futurists for their opinions.
- Tech futurists will help you predict and reshape the future prospects of your new dj name idea within the global tech space.
- Linguists will advise on the name’s readability and lingual appropriateness.
- Opinion shapers and industry leaders will help you predict the DJ name’s probable reception in the real world.
- Ideal customers will tell you whether the business name represents a need they would purchase.
Pro tip: Don’t rely too much on feedback from biased people, especially fans, friends, family members, and colleagues. Seek the opinion of brutally honest critics.
Step 8: Check if the name is available
You have come a long way in trying to name your Djing business. Now, the final step is to check if your dj name and extension of choice are available for domain registration. You can use our name availability checker to run a quick check after you have generated name ideas. Our free tool shows you which domain extensions are available, and will recommend logo ideas that correspond with your business name. Or you can Google the shortlisted names to ensure that they aren’t plagiarized. Looking up the names will also give you an idea of what each name might mean to different internet users.
The dj name generator and availability checker are highly recommended, to make your name stand out from the rest.
Ready to find your business name?
7 Things to Avoid While Naming your [kw]
- Complex Names. In a bid to come off as creative or different, a lot of people come up with names they shouldn’t be using for a [kw] or any establishment at all. You can get creative, but don’t complicate things for yourself and your audience by using names that are difficult to read and spell.
- Copying a Competitor’s Style. The competitive analysis is for you to study the marketplace, and get inspired with ideas that are original to your brand. Copying the style, name or logo of another [kw] takes away the originality from your project.
- Skipping Background Checks. Do not for any reason, skip the background checks detailed in Step 6. That is, if you hate the discomfort of legal battles and run-ins with the law enforcement.
- Shortcuts. There are no shortcuts to success. Even when naming your [kw], you have to follow through with the recommended steps. Cutting corners may cost you more in the long run.
- Don’t limit the name to a specific language or geographical location. That will in most cases minimize the future growth prospects.
- Don’t use words that are too plain or cliché to outstand from a crowd. In the same breath, don’t choose names that too obscure, technical, or difficult.
- Don’t be too stubborn or biased that you cannot accept negative feedback for the names you like.
To save time, you can use our [kw] name generator to quickly find good club names. Name ideas from the name generator are catchy, simple and unique to you.